Pink Duck headshot 1

I graduated with a BA (hons) in Journalism from the University of Sheffield, U.K, and have worked for more than 15 years as a features writer, editor, journalist, and public relations specialist.

While I trained as a journalist I started my career in public relations, working as a press officer for a large U.K. based corporation before heading agency side, working for one of the world’s leading marketing agencies.

In 2005 an opportunity came my way to relocate to the Cayman Islands. The lure of swapping city life for endless summer days and white sandy beaches was too good an offer to turn down. I switched gears and headed back to my roots, working as a general news reporter for the Cayman Islands’ leading daily newspaper.

I cut my teeth on the newsroom floor, covering a wide range of beats before finding my passion, lifestyle. Over the years I worked my way up through the ranks, from general news reporter to lifestyle reporter, features writer, supplements editor, and then magazine editor. During my tenure as a magazine editor I oversaw a dramatic re-design of an existing publication, turning it into one of the Cayman Islands’ leading high-end magazines.

In 2016 I was poached by a rival newspaper, then operating as a twice-weekly newspaper, to head up the team as managing editor. I switched the struggling paper from a broadsheet to a tabloid, filling a gap in the market. As the paper was free I also implemented an island-wide road-side distribution, which more than doubled distribution figures.

In 2018 I was approached by a new Cayman-based publishing company, Pink Duck Publishing, to develop a trio of high-end luxury publications.

Over the course of my career I have offered my services as a freelance writer, editor, and PR strategist to select businesses and publishing companies. I currently split my time between the Cayman Islands and the U.K.

Want to work with me? Email me at joanna_lewis@hotmail.com.

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